LinkedIn and Your Nonprofit, with Anthony Jones

January 24, 2022 00:36:29
LinkedIn and Your Nonprofit, with Anthony Jones
Rainmaker Fundraising Podcast
LinkedIn and Your Nonprofit, with Anthony Jones

Jan 24 2022 | 00:36:29

/

Show Notes

Anthony Jones is Founder of LinkedInOnePercentClub and formerly led all digital marketing, fundraising and social media strategy at Ducks Unlimited. He’s one of the most prolific digital marketers in our sector, and an all-around great guy. 

Recently, Anthony made a HUGE move, leaving a 15-year career at Ducks Unlimited and launching his own company to help people like you and me improve our personal brands on LinkedIn

In this conversation, Anthony and I talk about the importance of building your personal brand, why LinkedIn is the most important platform for personal branding, and how nonprofits can leverage LinkedIn for growth as well. 

Our conversation hit key topics including:

  1. Why focusing on your personal brand on LinkedIn can put you in the top 1% of users on the platform.
  2. What content is and isn’t “LinkedIn appropriate”.
  3. How your nonprofit can gain attention and engagement on LinkedIn.
  4. Why nonprofits shouldn’t be afraid of their employees building personal brands on LinkedIn.
  5. Understanding how an employee’s personal brand can help build and grow your organization’s credibility. 
  6. How best to engage donors, potential board members, and future employees on LinkedIn (and how not to). 

Don’t forget to check out Anthony’s FREE mini-course on personal branding on LinkedIn.

You can also join the Linked In One Percent Club today!

 

Your mission is critical. Your resources are finite. You need a partner that can deliver customized, scalable, and relevant donor communications that increase response and maximize net long-term revenue for your cause. 

You need Altus Marketing

Other Episodes

Episode 0

September 19, 2023 00:45:40
Episode Cover

Know Your Calling. And Do It.

Tracy Thomas is a rabblerouser. A change leader. A force.  She’s also a loving mom, a caring wife, and a committed believer.  Tracy and...

Listen

Episode 0

February 14, 2022 00:36:15
Episode Cover

Embracing a fundraising mindset

Do you have a theology of fundraising?  This was a fascinating question that Michael Mitchell posited on the show recently, and it led to...

Listen

Episode 0

January 05, 2021 00:44:54
Episode Cover

Conversational Fundraising with Kent Stroman

We kicked off 2021 with an awesome conversation with Kent Stroman, Principal and Founder of the Institute for Conversational Fundraising, and author of Asking...

Listen