The impact of brand and digital engagement on nonprofit fundraising, with Eric Ressler

October 18, 2020 00:45:27
The impact of brand and digital engagement on nonprofit fundraising, with Eric Ressler
Rainmaker Fundraising Podcast
The impact of brand and digital engagement on nonprofit fundraising, with Eric Ressler

Oct 18 2020 | 00:45:27

/

Show Notes

Eric Ressler is Founder & Creative Director at Cosmic, a social impact creative agency in the Bay Area. 

We sat down recently to discuss how brand and digital engagement can impact a nonprofit's ability to scale revenue.

While some in the nonprofit sector believe brand will always be in conflict with an organization's ability to raise revenue, Eric doesn't share that point of view. In fact, he's got some great insights into how the two can work hand-in-hand (alongside digital engagement) to both increase awareness of your cause AND help you raise significant amounts of money.

Special offer from our episode sponsor, Velocity Strategy Solutions:

You have people working in ways they’ve never worked, with people they don’t know, and for managers and leaders they’ve never met around projects they may not understand.

The reality is the only thing your competitor doesn’t have is your team. But if you don’t utilize them well and position them for success, you’ll send them looking for better opportunities elsewhere. It’s time to optimize your talent.

You can use the code RAINMAKER to get your FREE personalized talent assessment from Velocity Strategy Solutions today! 

Other Episodes

Episode 0

September 29, 2020 00:38:44
Episode Cover

Becoming a leader of impact, with Braden Douglas

Leadership has zero to do with position or title. It has everything to do with impact. But becoming a leader of impact doesn't just...

Listen

Episode 0

September 06, 2022 00:33:33
Episode Cover

Farming and Fundraising

Over my 25-year fundraising career I’ve often heard it said, “fundraising is like farming — you plant the seed, allow time to take hold,...

Listen

Episode

March 10, 2019 00:47:40
Episode Cover

Ep08: Real world ideas to raise more money with Lisa Notaro, CFRE

Over the last six years Lisa Notaro, CFRE (Arizona AFP Fundraiser of the Year for 2018) has led philanthropic efforts to raise over $120...

Listen